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The EV market’s awkward teenage years

The EV supply chain is navigating uneven growth, hesitant consumers, and excess production capacity.

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Catalyst
Catalyst

Automakers got ahead of their skis. Electric vehicle sales are up globally and in the U.S., but growth has been slower than expected, and uneven. After enjoying a wave of growth driven by early adopters, automakers overestimated the demand of more cautious consumers and ended up producing more than buyers wanted. Now auto dealers are slashing prices to move cars off the lot.

So how did the market get here? And how can EVs appeal to this next wave of consumers?

In this episode, Shayle talks to Gene Berdichevsky, co-founder and CEO of anode material manufacturer Sila Nanotechnologies. Shayle and Gene cover topics like:

  • How high-performance cells can lead to lower-cost batteries
  • Why Gene says lithium-iron-phosphate may hit a ceiling in the market
  • The potential of sodium-ion batteries
  • Who can take advantage of production overcapacity
  • The limitations of the Inflation Reduction Act in the face of weak demand 
  • How manufacturing is competing with other major loads, like data centers, for electricity 
  • Solving the challenges of vehicle-to-grid

Recommended resources

  • Bloomberg: The Slowdown in US Electric Vehicle Sales Looks More Like a Blip
  • The Wall Street Journal: EVs Are Cheaper Than Ever. Can Car Buyers Be Won Over?
  • Catalyst: What’s really happening in the US EV market?

Catalyst is brought to you by Anza Renewables, a data, technology, and services platform for solar and storage buyers. Anza’s real-time market intel equips buyers with the essential data they need to get the best deals. Download Anza’s free Q2 Module Pricing Insights Report at go.anzarenewables.com/latitude 

Catalyst is brought to you by Kraken, the advanced operating system for energy. Kraken is helping utilities offer excellent customer service and develop innovative products and tariffs through the connection and optimization of smart home energy assets. Already licensed by major players across the globe, including Origin Energy, E.ON, and EDF, Kraken can help you create a smarter, greener grid. Visit kraken.tech.

Catalyst is brought to you by Antenna Group, the global leader in integrated marketing, public relations, creative, and public affairs for energy and climate brands. If you're a startup, investor, or enterprise that's trying to make a name for yourself, Antenna Group's team of industry insiders is ready to help tell your story and accelerate your growth engine. Learn more at antennagroup.com.

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